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Droitwich Salt

Droitwich Salt

Droitwich Salt is an award-winning family run business, that thrives on creating high quality ingredients from the historic and world-famous Droitwich brine reservoir.

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With a heritage of naturally pure salt production in Droitwich spanning Roman, Medieval and Victorian history, this 5th generation family run farming business was committed to re-establishing this prestigious industry and heritage in Droitwich.

We created a new brand identity and packaging, alongside the market positioning of ‘Salt of the Earth’ that instantly established an award winning brand and attracted collaborations with the Michelin Starred Carters of Moseley.

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